According to a press release by Centric Software Inc., Under Armour Inc., has selected Centric 8 PLM software to guide its product creation process from planning to release. This software is said to help outdoor equipment, apparel and footwear makers speed up product development, improve costs, and increase market responsiveness.
“As a global growth company, our brand needs a cutting-edge PLM partner that can continue to elevate and adapt as new initiatives and strategies are implemented,” said Kip Fulks, President of Footwear and Innovation at Under Armour.
