
ASICS, Japanese sporting goods, apparel and footwear retailer, has selected Centric Software to provide its PLM (Product Lifecycle Management) solution.
The move has come post ASICS identified the need to strengthen their product development capabilities. They then began the search for a PLM solution to help them standardize processes, reduce time to market, cut costs, increase productivity and improve product quality. The solution will be used by ASICS, Onitsuka Tiger and ASICS Tiger, across all departments and suppliers in America, Asia and Europe.
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“Centric Software focuses on apparel and footwear and that was a key differentiator for us. We want to work with someone who intimately understands the complexities of our business. We believe Centric 8 PLM is the best solution to support our business today and in the future,” said Takahiro Mizumoto, Manager, SCM Solution Team, Global IT Division – ASICS, adding, “We also really value the fact that Centric 8 PLM is an easily configured out-of-the-box solution that does not require heavy customization. Our PLM project is challenging due to its global nature. Our relationship with Centric is very positive and productive, and I am confident that Centric 8 PLM will help us meet our business goals and support our global growth.”






