
One of the world’s leading branded apparel, footwear, fashion accessories and lifestyle product companies Global Brands Group Holding Limited named Adrienne Lazarus as the CEO of The Frye Company, one of the Group’s premier controlled brands. Lazarus, an accomplished fashion and retail industry executive with 25 years of experience and a strong track record for building and growing businesses such as Intermix and Ann Taylor.
Bruce Rockowitz, CEO and Vice Chairman of Global Brands Group Holding Limited announced, “We are excited to welcome Adrienne Lazarus as Frye’s new CEO. Frye is one of the most important brands in our portfolio, and under her powerful leadership, will be positioned to continue its growth as a global lifestyle brand.”






